Think Like a Journalist: Messaging and Content
As you update your messaging and content, we recommend you use an approach that works for NextGen and our clients: think like a journalist!
Five Areas of Focus in 2021
Like everything else, the outlook for fundraising relies heavily upon the pandemic and vaccination, local and national economies, and the global path to recovery.
Digital Integration: Helping Nonprofits Thrive in Challenging Times
Investing in digital integration is one thing. Transforming your program in the right way is quite another.
Donor Relationships are a Major Key to FY21 Success
Donor relationships matter. They will be important than ever as nonprofits wrap up the fiscal year and prep for FY21 fundraising.
NextGen’s Top Five for 2020
It’s a new year and a new decade, and for nonprofit fundraisers raising money and managing donors has never been more complex.
Theme vs. Case for Support
Marketing themes are a good way to shine a light on one area of impact. But do they always work in fundraising?
Success Stories
Success Stories Creativity + Passion + Experience = Results NextGen has decades of experience serving as a thought leader and knowledge resource across the…
Spring Clean Your Creative
Now is a great time to put your fundraising creative on the table, sweep away the cobwebs and polish up the diamonds.
Relationships Count with Budgeting
Budgeting is a process that is as much about relationships as it is about numbers. You have to make it a team effort.
Public Media Sustainer Giving
Sustainer programs work best and are of highest value when they are backed by a case for sustaining support.