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Read more about the article Calendar Year End Campaign Planning

Calendar Year End Campaign Planning

  • Post author:nextgen
  • Post category:Clients/Digital/Fundraising/Marketing

Feeling the stress and scramble of year end planning for your digital marketing and fundraising campaigns? You’re not alone. Robin Fostel, Senior Director Strategic…

Continue ReadingCalendar Year End Campaign Planning
Read more about the article Invoice Emails. Love Them or Hate Them, You Can’t Ignore Them.

Invoice Emails. Love Them or Hate Them, You Can’t Ignore Them.

  • Post author:nextgen
  • Post category:Clients/Digital/Fundraising/Marketing

As a creative director, my right brain cringes at the stark layout and absence of compelling imagery, narratives, or testimonials. But when it comes…

Continue ReadingInvoice Emails. Love Them or Hate Them, You Can’t Ignore Them.
Read more about the article Think Like a Journalist: Don’t Be Afraid to Change Your Fundraising Plan
News Update Journalism Headline Media Concept

Think Like a Journalist: Don’t Be Afraid to Change Your Fundraising Plan

  • Post author:nextgen
  • Post category:Clients/Digital/Fundraising/Marketing

Digital teams spend a lot of time and effort creating and locking in a fundraising plan for the year. And the thought of making…

Continue ReadingThink Like a Journalist: Don’t Be Afraid to Change Your Fundraising Plan
Read more about the article Think Like a Journalist: A Story Can Be Anywhere…
Big Bird Walks Through Parade In Orlando, Florida

Think Like a Journalist: A Story Can Be Anywhere…

  • Post author:nextgen
  • Post category:Clients/Fundraising/Marketing

Glancing down, I couldn’t believe what I was seeing in my colleague’s cubicle. A desk drawer overflowing with bright yellow feathers?! The slightest puff…

Continue ReadingThink Like a Journalist: A Story Can Be Anywhere…
Read more about the article Think Like a Journalist: Messaging and Content

Think Like a Journalist: Messaging and Content

  • Post author:nextgen
  • Post category:Clients/Fundraising/Marketing

There is no denying that the world is changing faster than ever. Non-profit organizations across all sectors are responding to new challenges—and new donor…

Continue ReadingThink Like a Journalist: Messaging and Content

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