Don’t Lose Your Google Data: Universal Analytics Shut Down

Google is discontinuing Universal Analytics on July 1, 2024, meaning users will finally loose access to the interface and their data will be permanately deleted.
Supply Chain & Paper Shortages

Over the past two years, we have proactivity tracked and responded to the economic supply-chain and paper shortages to minimize impact for our direct marketing print clients, working to ensure a consistent, compelling, and high-quality donor experience.
Monitoring Economic Trends

The COVID pandemic, economic turmoil, social movements, and other unpredictable world events have impacted nonprofits. The good news: we’ve learned to anticipate and respond in real-time to global challenges.
Data vs Information: Actionable Analytics

We live in a world with ubiquitous data, but the real value lies in analyzing information and making it actionable.
The Lost Art of Match Back

Write this in big letters on your office wall: “Always Match Back!” The cost is nominal, but the impact on future donor acquisition planning is massive.