Navigating Postal Price Increases
While it may be tempting to significantly scale back direct mail, here are some tips on how to navigate new price increases and keep your direct mailings manageable and effective.
While it may be tempting to significantly scale back direct mail, here are some tips on how to navigate new price increases and keep your direct mailings manageable and effective.
We no longer live in a world where attribution is clear cut, so don’t get hung up on attribution. Your donors aren’t giving how you want them to.
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