Donor Base Asset Management Archives - Next Generation Fundraising

Donor Relationships are a Major Key to FY21 Success

Post author:The NextGen Team
Post category:Donor Base Asset Management / Fundraising Management / The Donor Marketplace

Donor relationships matter – and they are likely to be more important than ever as nonprofits wrap up the current fiscal year and prep…

The Lost Art of Match Back

Post author:The NextGen Team
Post category:Donor Base Asset Management

There are many ways to explain a declining response rate with new donor acquisition campaigns. More competition, poor quality names, lower list volumes to…