INSIGHTS

NextGen is a thought leader and resource in the nonprofit industry. We know from experience that fundraising works best when it is aligned with mission, financial, and marketing strategies and goals.

For us, strategy drives the tactics—not the other way around.

We create information-driven marketing and fundraising plans rooted in a culture of analysis. We embrace new technology and believe successful nonprofits can transform through multichannel donor relationships.

Our approach focuses on…

  • Improving net revenue through detailed analysis and targeted marketing and fundraising services
  • Sharing learnings and best practices across organizations and collaborating across departments within organizations
  • Innovation through new technology, tools, and resources

At NextGen, we surround ourselves with some of the most innovative thinkers and service providers in the sector to create powerful partnerships to support our marketing and fundraising brand promise.

Most importantly, we know that when we and our clients are successful, good things happen in the world.